Here’s what you’ll learn:
• How leading brands are preparing for BFCM
• AI strategies to scale support without sacrificing quality
• Customer experience best practices that drive conversions and loyalty
• Proven tactics to maximize revenue before, during, and after peak season
• Insights from ecommerce leaders across the globe
Whether you’re finalizing your BFCM playbook or looking for last-minute ideas to outperform last year, DTCx12 Global is packed with actionable takeaways you can implement immediately.
Black Friday Cyber Monday is just around the corner. The question is: Is YOUR team ready?
Join us for DTCx12 Global, a FREE virtual summit where leading ecommerce brands, industry experts, and technology partners will share the strategies they’re using to prepare for the biggest shopping event of the year.
From customer support and AI to retention, operations, and post-purchase experiences, you’ll get practical insights to help your team maximize revenue and deliver exceptional customer experiences throughout BFCM.
→ October 7, 2026 @ 11 AM EST
→ Virtual & Free
Jess Cervellon has helped countless companies across industries like eCommerce and healthcare unlock their unique potential by understanding their customers on a deeper level. Like many of her clients, she once struggled to bridge the gap between great products and meaningful customer connections.
Having built Feastables by MrBeast from the ground up with a focus on customer experience and digital experience taught her firsthand how vital these elements are to a brand’s success. Through years of relentless focus on consumer behavior, she has developed strategies that not only resonate but deliver massive, measurable results.
She is passionate about helping founders achieve the same success, guiding them to elevate their brands, craft unforgettable digital experiences, and create lasting customer relationships.
